As a new kid on the proverbial block–in terms of being a digital method of paying in an app format–VPAY was created to allow users to use their cash as credits across a variety of locations all within one umbrella and play arcade games.

Trying to communicate the simplicity of the idea, I was tasked with a problem of trying to showcase just how simple the flow is within the app, while still maintaining a recognizable graphic falling into a visual system that didn’t exist up to this point–all on a 7′ banner!